Services
Kate uses strategy and design to help you level up your values-driven organization.
For Agencies
Need an extra set of hands on your next project? I can jump into those wireframes, or UX strategy. I’m comfortable either leading or following — whatever your team needs.
For Your Small Biz
Need to build your visual presence and figure out that marketing? I’ll help you create that brand story, along with a healthy dose of creative insight and accountability.
Skills
My strongest skills are listed below, but I’ve also seen a lot in the industry over the last two decades. Got something new? I may already have experience. And if not, I’m always curious to learn a new skill!
User Experience Design
Designing intuitive, enjoyable interactions that meet users’ needs and goals effectively. Including:
- User Interface (UI) Design
- Prototyping & Testing
- UX Writing
- Designing UX Artifacts for Deliverables
- Responsive design
- Accessibility
- Usability testing
Strategy
Building roadmaps to identify what matters and develop targeted, impactful solutions.
- User Experience (UX) Strategy
- Goal setting
- Information architecture (IA) Sitemapping
- Content strategy
- Strategic marketing plans
- Framing solutions around the collective good
- Slow meaningful growth over exhaustive extraction
Art Direction
Shaping visual direction that unifies the message and engages with the audience.
- Concepting
- Mentoring and Managing staff
- Project Management
- Building & Maintaining Design Systems
- Quality assurance testing
- Inclusive design
Graphic Design
Visual storytelling to create compelling visual communications. Including:
- Brand Identity and Logo Design
- Packaging Design
- Annual Reports and Books
- Fliers & Newspapers
- Social Media Graphics
- Photography
- Ethical sourcing and environmental impact
Presentation & Collaboration
Clearly presenting complex ideas while engaging team input. Including:
- Client presentations
- Workshopping to build consensus
- Incorporating feedback
- Design thinking
- Designing as an Ally
- Centering collaboration around collective values
- Building community power
Marketing
Providing meaningful connections with your specific audience. Including:
- Email marketing
- Social media content
- Generative AI
- Writing
- Digital ads
- Meaning over money
Industries & Clients
Over her double decade career, Kate has had the opportunity to work with the following brands either as a freelance designer or at previously held positions.
Nonprofits
- Arts Lab of South County
- Aspen Institute
- Disabled American Veterans
- Baltimore-Washington Conference of The United Methodist Church
- United States Conference of Catholic Bishops
- Episcopal Diocese of Pennsylvania
- General Conference of The United Methodist Church
Government
- Military Community and Family Policy
- Center for Disease Control
- Health Resources and Services Administration
- Substance Abuse and Mental Health Services
- Agency for Heath Care Research and Quality
- Animal and Plant Health Inspection Service (APHIS)
Startups
- Hope& Consulting
- Just Between Us
- Updraft Art and Craft
- Anhinga Coaching
- Four Willows Farm
Sustainable Ag & Conservation
- ACDI/VOCA
- Animal and Plant Health Inspection Service (APHIS)
- U.S. Agency for International Development
Healthcare
- Maryland Primary Care Physicians
- Kaiser Permanente of the Mid-Atlantic Region
- Center for Disease Control
- Health Resources and Services Administration
- Substance Abuse and Mental Health Services
- Agency for Heath Care Research and Quality
Education
- Wallace Foundation
- The Evergreen School, Rockville and Silver Spring
- ArtFarm Annapolis
- Military Community and Family Policy